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Category Archives: social media

My Boss Read My Blog Plus 4 Other Reasons to Care About Your Personal Online Reputation

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Tags : online reputationSavvy marketers
Category:social media

I just recently found out that my boss isn’t as square as I thought. He’s been using the Internet to find things and research people. Maybe he is reading this right now… There are a million reasons to care about what you say and what is said about you online. Savvy marketers have known this

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Evaluating Success of Online Display and SEM Campaigns

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Tags : online marketingSearch Engine MarketingSEM
Category:Online Marketing, social media

My blogmate has really learned how to motivate me. After weeks of being absolutely swamped in planning-buying-new business-reporting-competitive-POV-trafficking mode and unable to even think about posting, Ana has finally found a topic I am jumping to write about in my spare time. One that all the research needed is my 4+ years of media experience

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